Entry-Level Ultrasound Technologist Salary in Madison, WI: $102,212 (2026)
Quick Answer:New ultrasound technologists entering the Madison, WI job market in 2026 can expect a starting salary around $102,212 (BLS 10th-percentile benchmark for SOC 29-2032, projected from 2025 OEWS data). Stripping out Madison's local price level (BEA RPP 97.3 — 3% below national), a first-year paycheck buys what $105,062 would in average-cost America. Most reach the city median ($106,987) within a few years of clinical practice.
Official BLS data · View source

New graduates entering the field of ultrasound technology in Madison, WI, can expect an entry-level salary around $102,212 as of 2026. This starting figure is slightly below the city’s median annual salary of $106,987, indicating that new ultrasound technologists may face initial financial constraints as they begin their careers. However, the potential for growth within the first few years is significant, with opportunities to move up to the 25th percentile salary of $105,140 and eventually to the median. Given the healthcare industry's consistency in hiring, particularly in Madison, this market presents a promising environment for newcomers, making it a viable location to launch a career as an ultrasound technologist.
Career Earnings Timeline in Madison
New Graduate
Early Career
Mid Career
Experienced
Salary progression estimated from BLS percentile data. Actual progression varies by employer, certifications, and specialization.
2026 Salary Percentile Distribution in Madison
Entry-level ultrasound technologists in Madison, WI typically start between $102,212 and $105,140 per year (2026 est.). The full salary range spans $31,301 from the 10th to 90th percentile, with the local median at $106,987 — 5.56% above the national median.
Return on Investment
The average medical imaging program cost in Wisconsin of $24,000 represents just 23.48% of the starting ultrasound technologist pay ($102,212/year) in Madison. Most graduates begin earning back their investment from day one, though actual ROI varies based on living expenses, loan interest, and the 2-year opportunity cost of schooling.
Program cost estimates based on accredited program data and state workforce commission reports. Tuition-only averages; actual costs vary by institution type.
Ultrasound Tech Salary Negotiation Tips for New Graduates in Madison
- 1Research the Madison market: entry-level ultrasound technologist pay ranges from $102,212 to $105,140, so aim for at least the 25th percentile if you have strong credentials.
- 2Highlight any additional certifications or specialty training within the medical imaging field — employers in WI often pay a premium for expanded scope of work.
- 3Evaluate the full compensation package — in Madison, benefits like health insurance, continuing-education allowances, and schedule flexibility can add 20-30% to your effective compensation.
- 4Consider starting with a larger hospital system or multi-site employer in Madison for competitive entry-level pay and structured mentorship, then move to a smaller employer once you have 2-3 years of experience.
- 5Madison's moderate cost of living means your starting salary goes further here compared to many larger metro areas.
Ultrasound Technologist Compensation Range
The ultrasound technologist wage spread in Madison is $31,301 ( 30.62%) between entry-level and top earners. Starting at $102,212, experienced hygienists can earn up to $133,513.
Represents the current salary spread across experience levels, not projected career growth rate.
2019 BLS Actual
$65,910
2025 BLS Actual
$97,410
2026 Current Est.
$102,212
2019–2027 Growth
+62.7%
Salary Trajectory for Ultrasound Technologists in Madison (2019–2027)
2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 4.93% projection.
| Year | Annual Salary | Status |
|---|---|---|
| 2019 | $65,910 | Actual |
| 2020 | $67,130 | Actual |
| 2021 | $75,380 | Actual |
| 2022 | $81,610 | Actual |
| 2023 | $83,260 | Actual |
| 2024 | $84,380 | Actual |
| 2025 | $97,410 | Actual |
| 2026(current) | $102,212 | Estimated |
| 2027 | $107,251 | Projected |
Entry-level ultrasound technologist compensation (10th percentile) in Madison, WI grew 47.8% over 7 years based on actual BLS metropolitan area surveys, rising from $65,910 in 2019 to $97,410 in 2025. By 2027, starting salaries are projected to reach $107,251. New graduates entering the Madison job market can expect continued year-over-year gains.
Note: Historical values (2019–2025) are actual BLS OEWS figures for the Madison metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 2026–2026 figures are current estimates, and 2027 values are projections, calculated using a 4.93% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.
Starting Your medical imaging Career in Madison
In Madison, several major hospitals and corporate group practices actively recruit new graduates, often providing structured onboarding programs to ease the transition into this specialized field. Holding state licensure is essential for practice, and pursuing optional advanced certifications can further enhance earning potential and job placement opportunities. Entry-level technologists can expect fluctuations in their compensation based on the type of employer, geographic location, and their academic credentials. During the first three years, many individuals can anticipate gradual salary increases that reflect their growing expertise and responsibilities within the profession. Engaging in continuous education and gaining experience in various clinical settings can considerably impact career trajectory and pay rates in what is already a competitive market for new grad ultrasound technologist pay in WI.
More salary data for Madison, WI:
Frequently Asked Questions
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Written by Ravi Patel, RDMS, RVT
Career Analyst
Ravi has 10 years of experience as an ultrasound technologist. He specializes in abdominal and pelvic imaging. He works in a community hospital.
Methodology & Data Source
Entry-level salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. The 10th percentile (entry-level) is used as the starting salary benchmark for new medical imaging graduates. A 4.93% compound annual growth rate (CAGR), derived from 6-year national BLS wage trends, was applied to project current 2026 entry-level compensation in Madison. Program costs are averages and actual tuition varies by institution. ROI calculations are simplified estimates.
Data Sources & Methodology
Source: BLS, OEWS, 7-year dataset (–). Per-city data from annual BLS metropolitan area surveys.
2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 4.93%, derived from historical BLS wage trends for ultrasound technologists (SOC 29-2032).
Compiled and verified by Ravi Patel, RDMS, RVT, a licensed ultrasound technologist with 10+ years of clinical experience. · View source data at BLS.gov